As a share of the nation's Gross Domestic Product, health spending accounted for 17.6 percent. Yet outcomes—the overall health of Americans—are among to worst on the planet. Some estimates say that on its current course, US life expectancy will rank 75th in the world by 2050.
The enemy is diet—and the fact that poor diets are fueling a rise in chronic disease, such as diabetes and cancer. But if the enemy is diet, the white knight is diet as well. And the public policy pendulum is swinging from treatment to prevention through better nutrition. We at Sifter have pioneered the technology to make this Food as Medicine movement work.
Sifter helps people with chronic illnesses such as diabetes, hypertension, and heart disease use food as a key strategy for better health management. With shoppers increasingly seeking produce, whole grains, and other nutrient-dense foods, grocery shopping is a more challenging exercise. And every individual has a different health profile and personal preferences. This demographic represents a valuable market segment that insurance companies, government assistance programs, and grocery retailers can no longer afford to overlook
Quite simply, Sifter Scan-by-Diet technology makes it possible for food shoppers with chronic conditions to find all the foods in a store that support their unique diet profile. As shoppers increasingly turn to food to manage their health, Sifter-powered retailers can find themselves well-positioned for success, healthcare systems can make it easy for patients to find and buy foods that meet their prescriptive diet plan, and food benefit card programs can easily focus on subsidizing eligible foods.
Sifter inside your platform makes it possible for shoppers with multiple conditions to easily set up a profile that identifies the products from more than 35,000 grocery retailers that are right for them. Or you can simply provide a single custom “healthy eating” program for food benefit programs, with Sifter identifying all the eligible products.
Better health through diet, based on technology that makes it easy and effective. Let Sifter show you how to get started.
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