One possible answer to trimming benefit costs is through better dietary incentives. Sifter's powerful digital technology makes it easy to deliver scalable, medically tailored grocery solutions that incentivize employees and members to eat better, feel better, and reduce their need for expensive medical intervention. For example:

➤ Health payers are using grocery food benefit cards, developed with Sifter’s approved product lists (APLs). These restricted-spend cards motivate employee members to buy groceries that can help them manage chronic conditions like diabetes, hypertension, heart disease, and obesity. Sifter's sophisticated technology can further personalize the food benefit to align with the individual's cultural identity and lifestyle preferences.

➤ Sifter makes it easy for companies to offer a medically tailored grocery marketplace as part of their employee wellness program. This digital shopping platform, powered by Sifter data and technology, helps employees find grocery foods that align with their health needs, no matter how complex. Sifter's proprietary algorithms identify grocery product eligibility not only for chronic health conditions, but also food allergies, cultural preferences, medication conflicts, and even ingredient likes and dislikes.

Tech-enabled food incentives can help employers reduce health benefit costs by empowering their employees to make smart food choices. It's why health plans increasingly depend on Sifter’s adaptable and scalable technology to improve health outcomes for their members.

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