The future of food benefit programs set to explode

by Sifter
,
Judy Seybold
,
MS, RDN, LD, CLC
As nutrition increasingly takes center stage in managed healthcare, healthcare providers and food retailers stand to benefit significantly from enhanced food card programs.
Sifter is the Food as Medicine Platform.

Sifter provides the critical technology to support these evolving programs, offering a seamless way to identify and shop for grocery foods are covered. Sifter also can identify where they can be purchased at participating retailers.

Whether the objective is to manage healthcare spending, improve patient outcomes, or reduce medical costs, Sifter empowers you to create customized Approved Product Lists (APLs) and provide card recipients with a far broader, more accessible selection of eligible foods. This includes everything from managing chronic diseases and addressing food allergies to supporting food security and honoring dietary or religious preferences.


According to the CDC, “Food prescription programs are increasing rapidly nationwide.”

How Sifter Supports Healthcare and Food Programs:

  • Employer wellness programs: Prepaid healthy food cards that employees can use to purchase pre-approved foods and beverages that encourage healthier eating habits.
  • Health insurers: Assisting chronic disease patients with monthly stipends for diet adherence, ultimately leading to lower medical costs and better health outcomes.
  • Government food security programs: Allowing food industry sponsors to promote healthier food choices by offering additional funds for nutritious options, such as children’s cereals, through program participation.
  • Hospitals and dietitians: Enabling hospital registered dietitians to create medically tailored grocery lists for patients, with a guided spend card to facilitate the purchase of eligible items upon discharge.
  • Consumer packaged goods companies: Sponsoring in-store QR codes connected to a short health questionnaire that generates a payment card, good for the purchase of compatible, healthy foods.

Sifter’s Shopper Companion further enhances these initiatives by helping recipients easily identify subsidy-eligible products while providing the option to include coupons and incentives. With the growing number of patients receiving Rx food prescriptions from healthcare professionals, Sifter also offers the ability to support this trend and help reduce healthcare costs.


Designed for easy integration into your existing platforms and apps, Sifter can quickly activate healthy food gift cards, enabling healthcare providers to offer healthier options to patients at the point of need.


With federal policies, healthcare systems, and grocery retailers all aligning to promote more nutritious food choices, now is the time to advance your food benefits program. Let us show you how Sifter’s technology can help you activate healthy food gift cards, expand your programs, and make a measurable difference in the lives of those you serve.

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