This is just the latest example of how Sifter’s game changing technology advances and expands healthier food options for organizations that seek innovative ways to support employees, members, and consumers.

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Address the Growing Consumer Demand for Healthier Food

How? Half of the foods Americans eat have been significantly changed from their original state to make them hyper-palatable with synthetic ingredients. Sifter’s new filter identifies products with ultra-processed ingredients, such as colors, flavors, emulsifiers, stabilizers, antifoaming agents, and artificial preservatives, as interpreted by Sifter Nutrition based on the NOVA Group 4 classification.

With regulatory changes like the recent FDA ban on Red Dye #3 in U.S. foods, there is an increasing shift toward cleaner, more natural ingredients. Sifter’s new filter enables your clients, members, or employees to easily identify and avoid ultra-processed foods—whether they are shopping online or in-store.

The Sifter Advantage

Sifter’s technology is designed to seamlessly integrate into food benefit programs across industries, including government, employers, insurance, and healthcare. By incorporating our Ultra-Processed-None food filter, you can enhance the health and wellness of your beneficiaries while aligning with growing trends in food transparency.

Expand your food benefit offerings: Sifter’s solution makes it simple to offer healthier, more personalized grocery choices that align with specific health and dietary needs.

•    Support Medically Tailored Groceries (MTG): With our new filter, you can make it easier for users to find foods that meet their unique health requirements, whether they are managing chronic conditions, allergies, or pursuing a healthier lifestyle.

•    Increase engagement and satisfaction: Offering an intuitive, data-driven tool that helps users make informed food choices builds trust and loyalty, boosting overall engagement with your programs.

•    Seamless integration: Our technology is easy to implement into existing platforms, enhancing the user experience without disrupting your current systems.
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Expand Your Impact with Sifter

Sifter empowers companies to provide personalized, health-driven food benefits that resonate with today’s health-conscious consumer. We can help you meet the evolving needs of your population and enhance your offerings with game-changing technology.

Stay ahead of the curve—our team is committed to continually evolving and enhancing our tools to help businesses like yours offer better food benefits. Contact us today.

Also don’t miss the revealing new film, To Dye For: The Documentary.

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